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#9 Light Your Business on Fire with Travis Seera, Flikr Fireplace

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In this episode, Parker sits down with Travis Seera, the founder of Flikr Fireplace—a sleek, isopropyl-powered personal fireplace that redefines cozy living. Travis opens up about his eight-year journey of innovation, overcoming challenges, and his passion for designing products that meet real, personal needs. He also gives us a sneak peek into his latest venture, Spark Firestarter.

Discover the strategies that helped Flikr grow into 1,200 stores in just three years, including the value of partnering with smaller, independent retailers who deliver a personalized shopping experience. Travis shares valuable tips on how to support retail partners with marketing tools and creative sales tactics, as well as his decision to sell the business—not just for profit, but for peace of mind and the brand’s continued growth.

Tune in to hear the story of Travi’s vision, turning into a retail success, and stay till the end for insights on building your own product-based business.

What was covered:

  • How Travis designed and refined his isopropyl personal fireplace over eight years.
  • Travis’s new project, Spark Firestarter, which reflects his passion for fire-related products.
  • How to deliver unforgettable consumer experiences by focusing on user needs
  • How Flikr expanded their brand by partnering with 1,200 stores
  • Marketing materials and creative selling strategies to retail partners
  • Why he chose to sell Flikr

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