Latest Posts
How to market your business during a recession
Does your business rely on the success of other people’s businesses? If so, it can be stressful when their business starts to take a nose dive. A dip in sales for long enough generally leads...
How to create an irresistible product offering
If you sell multiple products or services, one of the greatest challenges you’ll face is how to present your product offering in a way that makes it easy for your customers to buy. Unfortunately,...
7 website mistakes that will kill your sales
Your company website is one of the most important pieces of marketing your business has. It’s critical to have an effective website because when someone hears about your company for the first...
How to be unforgettable
What have you done to be unforgettable in your customers’ minds? I’ve been thinking about this question a lot recently, but in a slightly different context. I just got back from the memorial service...
How to get your customers to remember you
Getting your customers to remember your business is hard. It makes sense. On average your customers see more than 4,000 marketing messages and receive and send more than 100 email and text messages...
Interview with Oklahoma State Golf Head Coach Alan Bratton
How do you build a team that competes for championships every year? I’m not talking about some success every once in a while. I’m talking winning championships, competing for championships,...
The marketing message most companies use that’s killing their sales
Trying to come up with the right words to use in the marketing message for your business can be like trying to find the Loch Ness Monster: impossible. Hours and days can be spent and wasted on...
How to increase revenue by showcasing authority and credibility
Random question for you: what kind of person drives you nuts? The kind of person that gets under your skin and bugs the heck out of you. Is it a slob? Someone that has clutter everywhere? Someone...
4 THINGS YOU CAN DO IN 1 WEEK TO TURBOCHARGE YOUR BUSINESS
If you’re reading this, then chances are you consider yourself driven. Being the driven business owner or employee that you are, you’re constantly thinking about what you can do to grow your...
How To Increase Sales By Identifying Your Customer’s Problem
It’s hard to grow your business and increase sales if you can’t get anybody’s attention. Not getting people to listen is a serious problem and it can affect all aspects of your life and business. In...