Latest Posts
How to write a sales generating email that stops customers in their tracks
Not too long ago, I wrote a sales email for a client that stopped a customer in their tracks… It got them to reply saying, “You won me over because of that email." That email drove thousands of...
The 3 stages of unforgettable brand messaging
Distraction and noise. Two things we’re all trying to block out and two things we’re all experiencing all the time now. Case in point, each day the average person sees and gets: 5,000 ads 65 text...
5 must-haves for a high-converting eCommerce website
If you want to grow your eCommerce business, an effective website is a no-brainer on the list of places you have to start. But creating a high-converting eCommerce website is easier said than...
How to create a clear brand message so more customers buy
Quick question - if you asked 5 people what you do, what are the chances you’d get 5 different answers? If you get 5 different answers, that’s a problem. Actually, if you don’t get the same answer...
where all great marketing starts
For many owners and entrepreneurs, marketing feels like a mystery. I’m talking - you just got approached by street magician David Blaine and he blew your mind with some crazy card trick and...
Marketing Mistakes
99% of businesses I come across make 4 major marketing mistakes. Ok, ok…99% may be a bit of an exaggeration. Let me correct myself. 98% of businesses I come across make 4 major marketing...
You know more than you think you know
Monday night I slept horribly. It was one of those nights. I fell asleep fine, but I woke up around 3 am with my mind spinning. What I needed to do Who I had to follow up with The email I needed to...
How to turn your website into a sales machine ⚙️💵
Most websites I come across are a COMPLETE waste of time and money. And if you're a business owner, startup, or entrepreneur...you don't have time for that. (insert "ain't nobody got time for...
How to market your business during a recession
Does your business rely on the success of other people’s businesses? If so, it can be stressful when their business starts to take a nose dive. A dip in sales for long enough generally leads...
How to create an irresistible product offering
If you sell multiple products or services, one of the greatest challenges you’ll face is how to present your product offering in a way that makes it easy for your customers to buy. Unfortunately,...