Latest Posts
How to create a clear brand message so more customers buy
Quick question - if you asked 5 people what you do, what are the chances you’d get 5 different answers? If you get 5 different answers, that’s a problem. Actually, if you don’t get the same answer...
where all great marketing starts
For many owners and entrepreneurs, marketing feels like a mystery. I’m talking - you just got approached by street magician David Blaine and he blew your mind with some crazy card trick and...
Marketing Mistakes
99% of businesses I come across make 4 major marketing mistakes. Ok, ok…99% may be a bit of an exaggeration. Let me correct myself. 98% of businesses I come across make 4 major marketing...
You know more than you think you know
Monday night I slept horribly. It was one of those nights. I fell asleep fine, but I woke up around 3 am with my mind spinning. What I needed to do Who I had to follow up with The email I needed to...
How to turn your website into a sales machine ⚙️💵
Most websites I come across are a COMPLETE waste of time and money. And if you're a business owner, startup, or entrepreneur...you don't have time for that. (insert "ain't nobody got time for...
How to market your business during a recession
Does your business rely on the success of other people’s businesses? If so, it can be stressful when their business starts to take a nose dive. A dip in sales for long enough generally leads...
How to create an irresistible product offering
If you sell multiple products or services, one of the greatest challenges you’ll face is how to present your product offering in a way that makes it easy for your customers to buy. Unfortunately,...
7 website mistakes that will kill your sales
Your company website is one of the most important pieces of marketing your business has. It’s critical to have an effective website because when someone hears about your company for the first...
How to be unforgettable
What have you done to be unforgettable in your customers’ minds? I’ve been thinking about this question a lot recently, but in a slightly different context. I just got back from the memorial service...
How to get your customers to remember you
Getting your customers to remember your business is hard. It makes sense. On average your customers see more than 4,000 marketing messages and receive and send more than 100 email and text messages...